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JJ Lin JJ20 World Tour | French Design Awards

Visionary Stagecraft

The JJ20 World Tour, brought to life by B’IN LIVE CO., LTD. for JFJ Productions, transforms the traditional concert experience into an exploration of time, memory, and artistic evolution. The live tour follows JJ Lin's 20-year-long journey in music with the theme centred on "the road," a theme that weaves together his personal stories and the imaginative worlds his songs created. More than a retrospective, the concert brings a deeply immersive experience combining technology, design, and storytelling by both JJ Lin and B'IN LIVE CO that spectacularly creates something beyond the ordinary.

In the centre of all the intricate designs, technology, and art lies a stage design of symbolic connection that relates directly to the artist himself. Taking inspiration from JJ Lin's name, the structures utilised his initial, the letter "J", together using mirrored surfaces to display intersecting pathways, reinforcing the idea that everyone's journey including himself converges and diverges over time. Spectacularly, vertically aligned LED screens cut through the performance stage, their unique material composition bending light and motion in unexpected ways.

In addition to the many LED screens, a massive LED cube is present as well, acting as a visual anchor that represents the movement of time and the intertwining of paths in life. To properly honour Lin's artistic style, every element of the stage was designed to a point where the themes that defined him were amplified. This transformation turned the venue into a multi-dimensional space where the three situations of past, present, and future collide.

Opening with a piano performance of “Remember,” JJ Lin moves through a corridor of memories, allowing the audience to step into a deeply nostalgic moment before being propelled into an ever-changing visual landscape.

As the stage transforms, it moves through scenes that capture different moments of his journey. Futuristic dancers and robotic figures, co-designed by JJ himself, emerge to blur the line between technology and humanity. These mechanical personas stand beside him, embodying alternate versions of himself from parallel worlds, each distinct yet deeply connected.

The Vision Behind JJ20: Merging Music, Technology & Design

Cutting-edge visuals were integrated into the narrative-driven design, allowing JJ Lin's performance to unfold like a cinematic experience, thanks to B’IN LIVE CO's innovative stage designs. Lights, reflections, and even movements transform into tools that shape the emotional chapters of the concert. In the live concert, music turns into much more than just mere sounds, it becomes something tangible where concert go-ers experience is an experience of a lifetime. The LED panels, constantly reconfiguring, act as windows into different points in time, allowing the audience to feel the weight of memory and the limitless possibilities of what lies ahead.

All in all, the concert managed to carry a message of resilience and self-discovery beyond its technical brilliance, something that Lin aims to create awareness of. Through music and innovative design, it encourages the audience to reflect on their own journeys, as finding the strength in their past and inspirations for their future is just within their grasp.

B'IN LIVE CO's transformation of the idea of a performance into something far more personal for Lin, offering audiences a reminder that the path or roads in this context that one travels, whether marked by hardship or triumph are all part of something much larger. This production clearly proves that artistic statement with the power of creative vision and powerful demonstration of how space, light, and technology can be turned into a masterpiece.