{"id":41112,"date":"2025-07-17T08:30:00","date_gmt":"2025-07-17T08:30:00","guid":{"rendered":"https:\/\/muse.international\/?p=41112"},"modified":"2025-07-17T15:08:12","modified_gmt":"2025-07-17T15:08:12","slug":"how-marco-huang-is-turning-light-into-stories-with-holograms-at-fungs-design","status":"publish","type":"post","link":"https:\/\/muse.international\/index\/how-marco-huang-is-turning-light-into-stories-with-holograms-at-fungs-design\/","title":{"rendered":"How Marco Huang is Turning Light Into Stories with Holograms at Fungs Design"},"content":{"rendered":"\n

Marco Huang is part of Fungs Design, specializing in dynamic visual storytelling. Passionate about animation, he helps create immersive experiences by blending AR\/VR, AI real-time computing, and design across animation, new media, and brand visuals.<\/p>\n\n\n\n

Q1. Congratulations on winning the MUSE Design Awards! Can you introduce yourself and share about what inspired you to pursue design as a career?<\/strong><\/p>\n\n\n\n

I am part of Fungs Design, a studio specializing in dynamic visual storytelling.<\/p>\n\n\n\n

Our work spans visual animation, AR\/VR, new media design, immersive experiences, brand image design, and more.<\/p>\n\n\n\n

Driven by a passion for animation, we\u2019ve developed an integrated approach that combines AR\/VR, AI real-time computing, and immersive storytelling.<\/p>\n\n\n\n

<\/p>\n\n\n\n

Q2. What does being recognized in the MUSE Design Awards mean to you?<\/strong><\/p>\n\n\n\n

\u201cOMAKASE Immersive Wave Projection\u201d<\/strong> challenges the sensory dimension of dining spaces. To demonstrate that digital art can deepen taste memories, we combined the sound of waves with the ritual of cooking. The most gratifying part of winning this award is witnessing how technology can facilitate a deeper conversation between chefs and diners.<\/p>\n\n\n\n

Our motivation for participating in the \u201cSKM Park Outlets Roller Rink\u201d<\/strong> was to redefine the social role of projection art. For example, the SKM Park Outlets Roller Rink is not only a visual design\u2014it also attempts to translate the sensation of speed from pulley movement into the language of light traces.<\/p>\n\n\n\n

Q3. Can you share the story behind your success? What inspired its creation, and what do you feel it represents in today\u2019s industry?<\/strong><\/p>\n\n\n\n

The inspiration for “OMAKASE Immersive Wave Projection”comes from the chef\u2019s philosophy of “?”<\/em> (seasonality). Our team has conducted long-term research on the digitization of natural textures. This project uses the rhythmic movement of particles\u2014projected as waves\u2014to echo the taste experience. It proves that technology and cuisine are not two parallel lines without intersection. Digital art can become a seasoning in cooking, acting as a sixth sense that extends the five traditional senses of the dining experience.<\/p>\n\n\n\n

The inspiration for “SKM Park Outlets Roller Rink” came from the mechanical beauty of old-fashioned pinball tables. We translated the kinetic energy of roller skating into trails of light. Starting with the motion of a pinball, the experience moves through a colorful tunnel into a starry universe. Cute, blooming flowers shift the visual hierarchy, and finally, the pinball completes the visual feast as it passes through a vivid, color-filled water pipe mechanism.<\/p>\n\n\n\n

Q4. What role does experimentation play in your creative process? Can you share an example?<\/strong><\/p>\n\n\n\n

“OMAKASE Immersive Wave Projection” uses several high-brightness laser projectors, arranged at the restaurant entrance to create an immersive projection effect. This allows diners not only to enjoy the taste of the food, but also to experience the impression of connecting fresh ingredients through the visual and auditory sensations of waves.<\/p>\n\n\n\n

“SKM Park Outlets Roller Rink” presents fairy-tale starlight effects through high-resolution projection, with floral visuals that appeal to all ages. Unlike traditional playgrounds, which are often experienced in passing, Fungs Design has successfully redefined an unforgettable play space through light and shadow.<\/p>\n\n\n\n

<\/p>\n\n\n\n

Q5. What’s the most unusual source of inspiration you’ve ever drawn from for a project?<\/strong><\/p>\n\n\n\n

We needed to overcome environmental challenges affecting the projector, which is why we\u2019ve always partnered with high-quality hardware suppliers to ensure the equipment maintains image quality and performs reliably in various conditions.<\/p>\n\n\n\n

concepts.<\/p>\n\n\n\n

<\/p>\n\n\n\n

Winning Entry <\/p>\n\n\n\n

????<\/a><\/h6>\n\n\n\n

??<\/a><\/p>\n\n\n\n

<\/p>\n\n\n\n

Explore the journey of Tuo Zhang<\/a>, the Silver Winner of the 2025 MUSE Creative Awards. He\u2019s an interaction designer skilled in creating user-centered solutions that guide projects from concept to launch to craft meaningful and intuitive experiences.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Marco Huang is part of Fungs Design, specializing in dynamic visual storytelling. Passionate about animation, he helps create immersive experiences by blending AR\/VR, AI real-time computing, [\u2026]<\/span><\/p>\n","protected":false},"author":19,"featured_media":41120,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[3,372,553,397],"tags":[9,12,382],"yoast_head":"\nHow Marco Huang is Turning Light Into Stories with Holograms at Fungs Design<\/title>\n<meta name=\"description\" content=\"Winner interview with Marco Huang of Fung Design, the Gold Winner of the 2025 MUSE Creative Awards.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/muse.international\/index\/how-marco-huang-is-turning-light-into-stories-with-holograms-at-fungs-design\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" 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