EasyMed is a design studio comprising four talented designers. Lingshuang Kong and Yumei Feng are the founding designers, who established the studio with a vision for innovative design. Shichao Wang and Lin Li are key members of the team, each bringing unique skills and perspectives to the studio’s creative projects.<\/p>\n\n\n\n
Q1. Please give us a brief bio of yourself and your background.<\/strong><\/p>\n\n\n\n Currently, our design studio has a total of four designers, with Lingshuang Kong and Yumei Feng being the founding designers of the studio. Shichao Wang and Lin Li are the important members of the studio. Next, they will introduce themselves.<\/p>\n\n\n\n Lingshuang Kong<\/strong>: Hello, I’m Lingshuang, currently residing in San Jose. I’m a designer and developer with a background in both design and programming. I thrive on employing human-centered thinking, rational design, and cutting-edge technology to craft digital products that enhance people’s lives.<\/p>\n\n\n\n Yumei Feng<\/strong>: I am Yumei, currently a product designer at Deloitte Consulting with a passion for emotional and empathy driven design. I enjoy connecting with people to learn about their perspective and advocating people to adopt design thinking in their daily lives.<\/p>\n\n\n\n Shichao Wang<\/strong>: Hi, I\u2019m Shichao, who brings over 5 years of product design experience, working with both unicorn startups and NGOs. I excel in simplifying complex problems, pioneering initial product development, and transforming business concepts into innovative designs.<\/p>\n\n\n\n Lin Li<\/strong>: Hi there! I\u2019m deeply involved in graphic and visual design with a solid grasp on marketing. My career is all about tackling user challenges and crafting designs that boost engagement and drive results.<\/p>\n\n\n\n Q2. What made you become\/why did you choose to become a digital designer\/artist?<\/strong><\/p>\n\n\n\n Lingshuang Kong<\/strong>: After completing my undergraduate studies, I joined Tencent as a full-time software engineer. Working closely with user experience designers, I developed digital applications for 800 million users. However, during my tenure, I gradually discovered the allure of creativity and design\u2014creatively identifying and solving real-world problems through design thinking. Fueled by this passion, I transitioned into a role as a product designer and UX engineer.<\/p>\n\n\n\n Yumei Feng<\/strong>: Growing up, I explored creative paths like fashion, visual arts, and film, but none fully aligned with my creative instincts and rational thinking. Then, I found UX Design\u2014a perfect blend of creativity and logic. I fell in love with its innovative thinking and endless possibilities. As I delved deeper, I discovered my passion for crafting impactful, customer-facing experiences. This journey shaped me as a designer, and I’m excited to continue creating meaningful experiences.<\/p>\n\n\n\n Shichao Wang<\/strong>: I studied architecture in college and found that the creative possibilities in the digital realm were more aligned with my interests than traditional architecture.<\/p>\n\n\n\n Lin Li<\/strong>: I got into digital design because I love blending creativity with technology. It\u2019s thrilling to use digital tools to bring artistic visions to life and improve how people interact with the digital world.<\/p>\n\n\n\n Q3. Tell us more about your business\/company, job profile, and what you do.<\/strong><\/p>\n\n\n\n Lingshuang Kong<\/strong>: Our design studio is called EasyMed, co-founded by myself and Yumei Feng. Our primary focus lies in the design and development of the EasyMed product. As co-founders of the studio, Yumei and I jointly oversee the product’s design and development. Shichao and Lin are designers in our studio, and they are currently responsible for exploring and designing new features for EasyMed.<\/p>\n\n\n\n Within the studio, I hold the role of Product Designer and UX Engineer. My responsibilities encompass leading the product planning, design process, and development procedures.<\/p>\n\n\n\n Q4. What\u2019s your favorite kind of digital design and why?<\/strong><\/p>\n\n\n\n Lingshuang Kong<\/strong>: My favorite kind of digital design is innovative and disruptive. I am drawn to designs that challenge the status quo and push the boundaries of what is possible. Additionally, I value designs that truly address real-world user problems. It’s gratifying to see how digital solutions can positively impact people’s lives by providing practical solutions to their everyday challenges.<\/p>\n\n\n\n Lastly, I appreciate digital designs that prioritize user experience, ensuring seamless interactions and intuitive interfaces. By focusing on these three aspects, digital designs can not only be visually appealing but also functionally effective and user-centric.<\/p>\n\n\n\n Q5. To you, what makes a \u201cgood\u201d design?<\/strong><\/p>\n\n\n\n Yumei Feng<\/strong>:In my view, effective design should seamlessly merge functionality with aesthetics, while maintaining a keen focus on human-centered principles. It should be innovative, pushing boundaries and challenging norms, yet remain thoughtful and considerate of its users.<\/p>\n\n\n\n Above all, a good design must strike a balance between fulfilling user needs and achieving business objectives, creating a harmonious synergy that drives both user satisfaction and business success.<\/p>\n\n\n\n <\/p>\n\n\n\n Winning Entry<\/p>\n\n\n\n <\/p>\n\n\n\n Did you know nearly 500 million older adults globally face significant polypharmacy risks, with a 50% higher chance of adverse drug interactions …
(read more at Vega Digital Awards<\/a>)<\/p>\n\n\n\n