{"id":2461,"date":"2017-10-30T08:12:30","date_gmt":"2017-10-30T08:12:30","guid":{"rendered":"http:\/\/iaaawards.org\/blog\/?p=2461"},"modified":"2022-08-01T11:11:11","modified_gmt":"2022-08-01T11:11:11","slug":"vega-digital-awards-whats-next-2017","status":"publish","type":"post","link":"https:\/\/muse.international\/index\/vega-digital-awards-whats-next-2017\/","title":{"rendered":"Congratulations On Winning Vega Digital Awards! What\u2019s Next?"},"content":{"rendered":"

\"Congratulations<\/p>\n

Congratulations on Your Win!<\/strong><\/h3>\n

Vega Digital Awards sincerely congratulate all winners for the 2017 competition! We appreciate all the hard work and effort you\u2019ve put into your entries and the jurors were truly impressed by the quality of your submissions.\u00a0But wait, don\u2019t let your fiery passion and dedication stop right here! Now that you are one of our proud winners, the next step is to let everyone know you\u2019ve been recognized.<\/p>\n

Here are some tips to help you begin promoting your new status as a\u00a0Vega Digital Awards winner:<\/p>\n

1. Make Space on Your Company Website & Email Newsletters<\/strong><\/h6>\n

Have a website? That\u2019s great! But, remember that there is a high possibility that your website is ranked at the same search page as your competitors.\u00a0This is where you need to make good use of your website space. Placing your award recognition on your website is beneficial for you.<\/p>\n

Create room on your homepage, masthead or newsletters to showcase your win from the 2017 Vega Digital Awards. Even if it\u2019s a small version of the award logo, you and your team will get an instant boost in credibility.\u00a0Choose any\u00a0high-resolution web and print-ready graphics from our store \u2013 available in JPG, PDF, PNG, GIF, and EPS formats \u2013 and create your own banners for a customized presentation.<\/p>\n

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2. Send a Press Release<\/strong><\/h6>\n

Announce your win to the world by publishing news item, press release or blog posts. Also, your local publications may have a current events or awards section that can place your story where people will see it.<\/p>\n

See our sample press release from this year\u2019s competition\u00a0here<\/a>.<\/p>\n

3. Promote Your Win on Social Media<\/strong><\/h6>\n

A multitude of social media platforms can get the message to the masses \u2013 Facebook, Twitter, LinkedIn, Google+, Pinterest, and Instagram are only a few ways to instantly promote around the world.<\/p>\n

If your team isn\u2019t big on self-promotion, a well-timed thank-you tweet or status update is a great way to show appreciation and draw attention to your award-winning work.\u00a0Include us in the posting, and we\u2019ll be sure to share or +1. If you\u2019d rather use a hashtag, include\u00a0#VegaDigitalAwards #VegaAwards #IAAAwards\u00a0in your message.<\/p>\n

You\u2019re not just a face in the crowd \u2013 you\u2019re an award winner! Don\u2019t forget to update any platforms that allow for longer bios, like Facebook and LinkedIn. Make sure your staff adds these awards to their personal profiles and resumes.<\/p>\n

\"Congratulations<\/p>\n

4. Make Good Use of Print and Digital Advertisements<\/strong><\/h6>\n

Consider highlighting your award logo in your print and digital ads. Besides, you could create a custom landing page for your cover story if you are running a digital ad campaign. Gain recognition for your award win today!<\/p>\n

5. Introduce Your Win In A Video<\/strong><\/h6>\n

Around 50% of internet users would look up related videos to a product or service before visiting a store (Insivis, 2017). Therefore, video is one of the best approach to leverage your award win.<\/p>\n

The video could be simply a production for YouTube to a TV commercial, social media video or even a corporate video. After all, when your audiences are eager for video content, give it to them!<\/p>\n

\"\"<\/p>\n

6. Don\u2019t Forget About Search Engine Marketing (SEM)! <\/strong><\/h6>\n

One thing that most people take for granted is SEM. In fact, Google Adwords actually has an extension to 3rd<\/sup> party online reviews.\u00a0Online reviews are essential as 88% of people trust online reviews from consumers just as much as they trust personal contact recommendations (Brightlocal, 2014).Thus, it is fairly essential to associate your brand, product or service with a review or an award win on your website.<\/p>\n

7. Online Service Page(s) <\/strong><\/h6>\n

With the advancement of technology, people are experiencing a shift of paradigm in their method of seeking for services.\u00a0Besides word of mouth, majority of consumers are now opting for the online platform, so it is time to take advantage of this trend.\u00a0Use this online channel to leverage your earned award wins across individual service pages.<\/p>\n

8. Leverage Upon Pop-up Displays<\/strong><\/h6>\n

Pop-up displays are resourceful in promoting your award win. Why is it so? The possibilities of pop-up displays being seen by the people are nearly endless.<\/p>\n

You can see pop-up displays appear in tradeshow banners till the lobby of a company. For that, it is a definite great method to leverage your earned media.<\/p>\n

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9. Display your trophy<\/strong><\/h6>\n

Recently, trophies are taking a toll in earned media. It is a great boost of reputation especially for companies with several locations.<\/p>\n

Businesses should take the opportunity to promote their award wins. How? Just place your award-winning trophy at your front desks. It is easy as that.<\/p>\n

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Don\u2019t have an idea to start from where? Get the word out with these ideas:<\/p>\n