{"id":19403,"date":"2023-07-05T09:30:00","date_gmt":"2023-07-05T09:30:00","guid":{"rendered":"https:\/\/muse.international\/?p=19403"},"modified":"2023-07-03T08:51:41","modified_gmt":"2023-07-03T08:51:41","slug":"simplify-the-science-for-lush-skincare","status":"publish","type":"post","link":"https:\/\/muse.international\/index\/simplify-the-science-for-lush-skincare\/","title":{"rendered":"Simplifying the Science for LUSH Skincare"},"content":{"rendered":"\n<p><strong><em>Mummu Ltd was tasked with animating the science to introduce LUSH\u2019s self-preserving skincare to its faithful customers!<\/em><\/strong><\/p>\n\n\n\n<p>Handmade cosmetic giants that places important on sustainability, LUSH Skincare is a bath, body skin and haircare entity. That is utterly vehement to producing ethically sourced, cruelty-free, vegetarian and handmade products. As a responsible skincare brand that spends a great amount of time in catering to their valued customers. Evidently, LUSH would need the perfect animation house to convey a message to simplify the science behind their brand new \u2018self-preserving skincare\u2019 range.&nbsp;<\/p>\n\n\n\n<p>In comes Mummu Ltd who is perfectly up to the task equipped with its experience in producing 2D and 3D animation and motion graphic content. For renowned international brands and agencies that is based in London.&nbsp;<\/p>\n\n\n\n<p>Lush needed Mummu Ltd to build up the excitement for unveiling its self-preserving skincare range. To also explore the wonders of their own microbiome and how it would intertwine to said skincare range. Henceforth, by publicising its skincare range on a global platform, the online campaign would use animation and print that will be on display to a staggering 927 stores in nine different languages!&nbsp;<\/p>\n\n\n\n<p>Additionally, such endeavours to promote and build up the hype is no stranger to the well-experienced studio. As they live up to their reputation of storytelling without boundaries. With projects that perfectly has their capabilities, the confidence in LUSH UK had for the studio was immense and proven. When they rolled an expertly illustrated animated campaign.&nbsp;<\/p>\n\n\n\n<p>Furthemore, the flagship store on Oxford Street has featured multiple versions of the formats of animation with printed work . Work that was on display with supplemental illustrations with simplified information for the public to understand.  With the studio preparing the content to be on LUSH\u2019s website and even formatted the content to on all social media platforms. Including LUSH\u2019s Youtube channel, LinkedIn and Pinterest to maximise the campaign\u2019s outreach. Consequently, their success earned them a Grand Winner in the 2023 NYX Video Awards under the category of Video\/Web Based Productions &#8211; Animation.&nbsp;<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<p><strong>Credits<\/strong><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>Entry Title: <a href=\"https:\/\/nyxawards.com\/video\/winner-info.php?id=2261\" class=\"external\">Self-Preserving Skin Campaign&nbsp;<\/a><\/p>\n\n\n\n<p>Entrant Company: <a href=\"https:\/\/www.mummu.co.uk\/\" class=\"external\">Mummu Ltd&nbsp;<\/a><\/p>\n\n\n\n<p>Client:<a href=\"https:\/\/www.lush.com\/uk\/en\" class=\"external\"> Lush UK<\/a><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>Proscalar LLC\u2019s presents a powerful message on the importance of acquiring insurance flood with <a href=\"https:\/\/muse.international\/proscalar-llc-reminds-audience-on-flood-insurance-with-dont-ignore-the-risk\/\">Don\u2019t Ignore the Risk<\/a>!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mummu Ltd was tasked with animating the science to introduce LUSH\u2019s self-preserving skincare to its faithful customers! Handmade cosmetic giants that places important on sustainability, LUSH<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":18,"featured_media":19418,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[66,407],"tags":[415,63],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Simplifying the Science for LUSH Skincare<\/title>\n<meta name=\"description\" content=\"LUSH UK tasked Mummu Ltd with animating the science to introduce LUSH\u2019s self-preserving skincare to its faithful customers!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/muse.international\/index\/simplify-the-science-for-lush-skincare\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" 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