{"id":17505,"date":"2023-02-24T13:00:00","date_gmt":"2023-02-24T13:00:00","guid":{"rendered":"https:\/\/muse.international\/?p=17505"},"modified":"2023-02-22T03:15:22","modified_gmt":"2023-02-22T03:15:22","slug":"the-shannon-family-of-wines-is-giving-back-to-nature","status":"publish","type":"post","link":"https:\/\/muse.international\/index\/the-shannon-family-of-wines-is-giving-back-to-nature\/","title":{"rendered":"The Shannon Family of Wines Is Giving Back To Nature With Project OVIS"},"content":{"rendered":"\n<p><strong><em>See how the Shannon Family of Wines does winemaking differently by combining sustainability and nature together with great wine!<\/em><\/strong><\/p>\n\n\n\n<p>There\u2019s nothing like a good glass of wine to knock back to after a hard day\u2019s work. Swirling the dark red liquid around your tongue and savoring the refined and complex flavors of the fine liquor. While a lot of thought is put into identifying the strengths and weaknesses of that glass of wine, the same can be said when it comes to the negative environmental impacts that vineyards all over the world are causing. Generating an unprecedented amount of greenhouse gasses and emissions all just to create a single bottle of wine.<\/p>\n\n\n\n<p>Wanting to push against the conventional narrative of producing great wine, the California-based vineyard and winemaker Shannon Family of Wines is dedicating its company vision and mission to put the interests of the environment first and making great wine. And to show you that they really mean business, they presented a brand anthem that gives us a preview of their winemaking process and commitment in reducing emissions as part of Shannon Family of Wines\u2019 Project OVIS. A environmental project with the sole purpose of conserving nature during the production of wine.<\/p>\n\n\n\n<p>The commercial shot and masterfully created by the Affinity Creative Group begins in the golden hour in the Shannon Family of Wines vineyard with Clay Shannon, the proprietor of the vineyard overlooking the valley of terraces and grapes growing along them. The narrator begins by saying that just like all things, everything starts and ends with the land. With that philosophy in mind, the winery makes their mission of conserving nature and creating great wine known. Further reinforcing that the path and methods they have chosen is not easy, but they put the life of the planet we are living in at the very top of the priority list and not into a bottle of wine.<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h5 class=\"wp-block-heading\">Credits<\/h5>\n\n\n\n<p>Entry Name: <a href=\"https:\/\/litcommercialawards.com\/winner-info.php?id=80\" target=\"_blank\" rel=\"noreferrer noopener\" class=\"external\">Shannon Family of Wines Brand Anthem<\/a><\/p>\n\n\n\n<p>Company: <a href=\"https:\/\/affinitycreative.com\/\" target=\"_blank\" rel=\"noreferrer noopener\" class=\"external\">Affinity Creative Group<\/a><\/p>\n\n\n\n<p>Client: Shannon Family of Wines<\/p>\n\n\n\n<p> <em>Also preserving the culture of the world, this <a href=\"https:\/\/muse.international\/2022-european-photography-awards-jatenipat-ketpradit\/\" target=\"_blank\" rel=\"noreferrer noopener\">photographer<\/a> hailing from Thailand is traveling far and wide to capture some of the world\u2019s near-forgotten cultures and ways of life!<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>See how the Shannon Family of Wines does winemaking differently by combining sustainability and nature together with great wine! There\u2019s nothing like a good glass of<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":17,"featured_media":17511,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[3,66],"tags":[10,422],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Shannon Family of Wines Is Giving Back To Nature<\/title>\n<meta name=\"description\" content=\"See how the Shannon Family of Wines does winemaking differently by combining sustainability and nature together with great wine!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/muse.international\/index\/the-shannon-family-of-wines-is-giving-back-to-nature\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Shannon Family of Wines Is Giving Back To Nature\" \/>\n<meta property=\"og:description\" content=\"See how the Shannon Family of Wines does winemaking differently by combining sustainability and nature together with great wine!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/muse.international\/index\/the-shannon-family-of-wines-is-giving-back-to-nature\/\" \/>\n<meta property=\"og:site_name\" content=\"Muse.World\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/musedotworld\" \/>\n<meta property=\"article:published_time\" content=\"2023-02-24T13:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-02-22T03:15:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/muse.international\/wp-content\/uploads\/2023\/02\/Shannon-Family-of-Wines-Brand-Anthem-thumb.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Ryan L\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@musedotworld\" \/>\n<meta name=\"twitter:site\" content=\"@musedotworld\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ryan L\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/muse.international\/index\/the-shannon-family-of-wines-is-giving-back-to-nature\/\",\"url\":\"https:\/\/muse.international\/index\/the-shannon-family-of-wines-is-giving-back-to-nature\/\",\"name\":\"The Shannon Family of Wines Is Giving Back To Nature\",\"isPartOf\":{\"@id\":\"https:\/\/muse.international\/index\/#website\"},\"datePublished\":\"2023-02-24T13:00:00+00:00\",\"dateModified\":\"2023-02-22T03:15:22+00:00\",\"author\":{\"@id\":\"https:\/\/muse.international\/index\/#\/schema\/person\/c8ca6320fe0dd3bfc86d417c4d261789\"},\"description\":\"See how the Shannon Family of Wines does winemaking differently by combining sustainability and nature together with great wine!\",\"breadcrumb\":{\"@id\":\"https:\/\/muse.international\/index\/the-shannon-family-of-wines-is-giving-back-to-nature\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/muse.international\/index\/the-shannon-family-of-wines-is-giving-back-to-nature\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/muse.international\/index\/the-shannon-family-of-wines-is-giving-back-to-nature\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/muse.international\/index\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The Shannon Family of Wines Is Giving Back To Nature With Project OVIS\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/muse.international\/index\/#website\",\"url\":\"https:\/\/muse.international\/index\/\",\"name\":\"Muse.World\",\"description\":\"MUSE Creative Awards | Vega Digital Awards | TITAN Awards\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/muse.international\/index\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/muse.international\/index\/#\/schema\/person\/c8ca6320fe0dd3bfc86d417c4d261789\",\"name\":\"Ryan L\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/muse.international\/index\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/1c517aefa8c8feccefa6f766975f7809?s=96&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/1c517aefa8c8feccefa6f766975f7809?s=96&r=g\",\"caption\":\"Ryan L\"},\"url\":\"https:\/\/muse.international\/index\/author\/ryan\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The Shannon Family of Wines Is Giving Back To Nature","description":"See how the Shannon Family of Wines does winemaking differently by combining sustainability and nature together with great wine!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/muse.international\/index\/the-shannon-family-of-wines-is-giving-back-to-nature\/","og_locale":"en_US","og_type":"article","og_title":"The Shannon Family of Wines Is Giving Back To Nature","og_description":"See how the Shannon Family of Wines does winemaking differently by combining sustainability and nature together with great wine!","og_url":"https:\/\/muse.international\/index\/the-shannon-family-of-wines-is-giving-back-to-nature\/","og_site_name":"Muse.World","article_publisher":"https:\/\/www.facebook.com\/musedotworld","article_published_time":"2023-02-24T13:00:00+00:00","article_modified_time":"2023-02-22T03:15:22+00:00","og_image":[{"width":1920,"height":1080,"url":"https:\/\/muse.international\/wp-content\/uploads\/2023\/02\/Shannon-Family-of-Wines-Brand-Anthem-thumb.jpg","type":"image\/jpeg"}],"author":"Ryan L","twitter_card":"summary_large_image","twitter_creator":"@musedotworld","twitter_site":"@musedotworld","twitter_misc":{"Written by":"Ryan L","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/muse.international\/index\/the-shannon-family-of-wines-is-giving-back-to-nature\/","url":"https:\/\/muse.international\/index\/the-shannon-family-of-wines-is-giving-back-to-nature\/","name":"The Shannon Family of Wines Is Giving Back To Nature","isPartOf":{"@id":"https:\/\/muse.international\/index\/#website"},"datePublished":"2023-02-24T13:00:00+00:00","dateModified":"2023-02-22T03:15:22+00:00","author":{"@id":"https:\/\/muse.international\/index\/#\/schema\/person\/c8ca6320fe0dd3bfc86d417c4d261789"},"description":"See how the Shannon Family of Wines does winemaking differently by combining sustainability and nature together with great wine!","breadcrumb":{"@id":"https:\/\/muse.international\/index\/the-shannon-family-of-wines-is-giving-back-to-nature\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/muse.international\/index\/the-shannon-family-of-wines-is-giving-back-to-nature\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/muse.international\/index\/the-shannon-family-of-wines-is-giving-back-to-nature\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/muse.international\/index\/"},{"@type":"ListItem","position":2,"name":"The Shannon Family of Wines Is Giving Back To Nature With Project OVIS"}]},{"@type":"WebSite","@id":"https:\/\/muse.international\/index\/#website","url":"https:\/\/muse.international\/index\/","name":"Muse.World","description":"MUSE Creative Awards | Vega Digital Awards | TITAN Awards","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/muse.international\/index\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/muse.international\/index\/#\/schema\/person\/c8ca6320fe0dd3bfc86d417c4d261789","name":"Ryan L","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/muse.international\/index\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/1c517aefa8c8feccefa6f766975f7809?s=96&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/1c517aefa8c8feccefa6f766975f7809?s=96&r=g","caption":"Ryan L"},"url":"https:\/\/muse.international\/index\/author\/ryan\/"}]}},"_links":{"self":[{"href":"https:\/\/muse.international\/index\/wp-json\/wp\/v2\/posts\/17505"}],"collection":[{"href":"https:\/\/muse.international\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/muse.international\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/muse.international\/index\/wp-json\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/muse.international\/index\/wp-json\/wp\/v2\/comments?post=17505"}],"version-history":[{"count":2,"href":"https:\/\/muse.international\/index\/wp-json\/wp\/v2\/posts\/17505\/revisions"}],"predecessor-version":[{"id":17512,"href":"https:\/\/muse.international\/index\/wp-json\/wp\/v2\/posts\/17505\/revisions\/17512"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/muse.international\/index\/wp-json\/wp\/v2\/media\/17511"}],"wp:attachment":[{"href":"https:\/\/muse.international\/index\/wp-json\/wp\/v2\/media?parent=17505"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/muse.international\/index\/wp-json\/wp\/v2\/categories?post=17505"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/muse.international\/index\/wp-json\/wp\/v2\/tags?post=17505"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}