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We don't say 'Best Packaging Design' lightly, but these designs are really taking it to a whole new level!
Sponsored by the International Awards Associate (IAA)
Packaging design has evolved beyond brown paper bags and translucent plastic cases; it's all about the aesthetics, the freedom to translate your brand identity and let it become a time-tested memorabilia.
What's the number one rule in packaging design, you say? To make you stop mid-walk and marvel at these products, of course!
Don't let us convince you. Check these amazing designs down below:
1. SRISANGDAO RICE
Tasked with creating a packaging design that best reflects the organic rice growing processes of the famous Thung Kula Ronghai rice, Prompt Design promptly created this eco-friendly box for SRISANGDAO RICE.
The package is die-formed with the rice-shape embossing on top of the box cover, with the inside of the box filled with the rice sack and printed with the lot number. Oh, and did you know that this box also doubles as a tissue box as well? Woo-wee!
Credits
Name: SRISANGDAO RICE
Entrant Name: Prompt Design
Client's Name: Srisangdaw Ricemill Co., Ltd.
Category: Packaging Design, Prepared Food
2. CCode Cosmetics
If you love makeup, then you'll love CCode. A chic brand for a chic crowd, this cosmetics brand wants to attract their younger makeup lovers into trying out their products, and judging by the packaging, I think they very well succeeded.
Featuring a minimalistic design with vibrant colors, Nokua Design combines beauty and elegance all into one neat package that really shines even when it's inside your clutch.
If you have the opportunity to own one of these beauties, don't forget to take a picture of this and post it on the 'gram!
Credits
Name: CCode Cosmetics
Entrant Name: Nokua Design
Client's Name: CCode
Category: Packaging Design, Retail
3. H2Om
'Time is running out.' That is the goal of this self-promotion packaging by Omdesign, who uses time as a motif to create this creative bottle.
Fashioned to look like a wine brandy bottle, Omdesign aims to let the user reuse the H2Om bottle without moderation for pure, crystal clear water, reminding everyone that water is, after all, a finite natural resource.
Have they succeeded? I would think so; a win in the MUSE Design Awards is a huge testament to this great initiative.
4. GuoCuiWuDu
ShenZhen Lingyun’s GuoCuiWuDu is the epitome of the past meeting the present, where the design is a modern reinterpretation of a bottle of spirit with traditional Chinese roots embedded onto it.
ShenZhen Lingyun determined ‘cleanliness’ as the keynote to the design, which led them using a blue transparent glass bottle container and a bottle cap that brings out the distinctive oriental aesthetics to the fullest.
The result is a bottle that is easy on the eye and a clean, minimalistic design that will certainly be an inspiration to all future packaging designers.
Credits
Name: GuoCuiWuDu
Entrant Name: ShenZhen Lingyun creative packaging design Co.,Ltd.
Client's Name: Beijing yuxinlong Wudu Ecological Technology Development Co., Ltd.
Category: Packaging Design, Wine, Beer & Liquor
With packaging designs continuing to improve by the year's end, we at muse.world are looking forward to seeing a wide array of new visuals that will entice consumers and tickle the artsy-fartsy side of us in this new decade.
If you have an amazing design of any kind, do contact me at andy@iaaawards.com, and we will definitely come up with some amazing ways to showcase your ideas!
