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RNMS has a wide interest in color contrast, and considers such elements as the most important to include in their designs.
These concepts have led them to the creation of the RNMS Tote Bags, a convenient yet simple tote bag that comes with a wide variation of colors that will definitely disrupt your choices when it comes to making a purchase decision.
Maintaining the vital functions and characteristics of a tote bag, the designer managed to express the identity of RNMS while keeping it fairly simple, which resulted in a loud branding message with a special design. The bag itself gives out a personalized expression, as each part is covered in different colors of its’ own – the handle, body, label, and alphabet, none of it is in a similar color.
During the exterior design process, the designer wanted to keep it simple to the ground, and try to prevent the appearance from being too complicated. This is due to the designers’ attempt in focusing the concentration of color, and not allowing the focal point to be redirected to another viewpoint.
Additionally, as a vital function of the tote bag, it comes with a pocket inside, where you are able to store your cell phone, wallet, or anything else that is important and requires a space of its’ own, instead of being mashed around with other stuff within the bag. Besides, it even comes with a waterproof function that is able to better protect your belongings from water damage.
Last but not least, there are 7 distinctive colors for the strap, available for selection according to your personal preferences. It gives a broad array of changes for the user, especially in style depending on the tote bags’ color. With interchangeable features, the handle can be hidden within the bag itself depending on how you would like to display it when it is used as a crossbody bag.
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